The Pathway Communication Company

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Sales Training done differently

With many years of experience in sales, marketing, product management, and management we have seen sales from every angle – and been successful in selling to all sizes of business in the B2B area.

Our sales training is tailored to your needs and ranges from training those new to sales to adding skills and processes to those who have been in the space for a long time. With our workshop format, we meet your teams where they are and ensure that we don’t undermine existing skills but add to them ensuring your teams go away inspired to try something new.

What to find out more? Let’s have a chat

What sales training we offer

Starting at the very beginning

Perhaps your team has not had any training and needs to understand the skills required to start their careers in sales. Or maybe they have been working in sales for a while – but have never had training, and you recognise how much more effective they could be if they learnt basic sales skills. Our sales skill course introduces the foundational skills and knowledge to learn how to excel in sales.

Top up skills

You have a great team but it is a long time since they had any training, and you can see the gaps. Bad habits have developed and you want to draw all your team together and ensure the skills across the whole team are standardised. This course can fill the gaps and ensure that you have a consistent sales language across the whole team.

The cream of the crop

Your team is amazing and are winning orders, but they are struggling with the large orders that take more time, need more people involved and aren’t won within one financial year. We can help put a process in place to ensure that your whole company becomes part of the sales team, allowing your top sales people to lead, guide and ultimately bring the order in.

Internal and customer service teams

Your internal teams are not forgotten in our sales training. We have delivered training to customer service teams, to internal sales teams and anyone who works online. Our training includes how to write emails and make telephone calls! These may be core skills but they are not often taught, and so many of your younger colleagues have never been trained how to pick up the phone and deal with an angry customer whilst ensuring they support the sales process. Our training works through these basic skills and then adds on sales skills ensuring that all of your team are helping not hindering the sales effort.

Everyone could help us sell

Your sales people are only half the story, how many other members of your team are out there every day talking to customers? You don’t want to turn them into sales people, after all customers often tell them things they wouldn’t tell the sales team. But you do want them to recognise that what they are being told is valuable information. Our course helps anyone who speaks to customers recognise the value of the information, and learn how to ask more questions, listen to the answers and bring that information back in-house for the sales teams.

Let’s talk

All our training is workshop based rather than death by PowerPoint and can be customised to your team and your requirements.

We deliver online and in person, in one block or in smaller chunks. Whatever works for you.

Let’s have a chat about how we can help

What sales training does your team need? Contact us to have a chat

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